IP Demystified: Smart Protection Strategies for Growing Businesses

On-Demand Webinar

This Webinar covers:

• Understanding IP Fundamentals: What copyright, patents, trademarks, and design rights protect and how they differ.
• Strategic Use of IP: When each type of protection is most valuable, and how to align it with your business goals.
• Costs, Coverage & Timeframes: What to expect in terms of duration, territorial scope, and investment.
• Making Smart Decisions: How to assess whether formal IP protection is right for your business and when to act.
• Exploring Alternatives: Non-registration options and practical ways to safeguard your ideas. Building an
• IP Strategy: A walk-through case study showing how to create a tailored IP plan.
• Staying Protected: Tips on monitoring your IP, enforcing your rights, and avoiding infringement risks

By watching this on-demand webinar, you will:

• Gain a clear understanding of the main types of Intellectual Property (IP) and what each protects.
• Learn how to assess the commercial value of IP in the context of funding and investment.
• Discover when and whether formal IP protection is right for your business.
• Understand the costs, timeframes, and territorial coverage of different IP options.
• Explore practical alternatives to formal registration, such as trade secrets and confidentiality strategies.
• Build confidence in developing an IP strategy that supports your growth and investment goals.
• Learn how IP can strengthen your investment readiness and appeal to funders

Speaker:

Jonathan Midgley has been providing IP advice to companies from multinationals to startups for over 30 years. His work covers a broad range of subject areas from simple mechanical devices to complex software-implemented communication technology. His focus is in assisting clients in obtaining patents in the field of telecommunications, signal processing, submarine cable design and general electronics, as well as work on software-implemented inventions in areas such as fintech and AI.

Having started and run his own firm, Jonathan is well aware of the realities of running a business and strives to provide his clients with commercially relevant IP protection that serves their business well both in the long and short term